SmallBiz Savvy

  Finding the right business niche is essential to your success. One way to do that is to conduct keyword research. Keywords are search terms and phrases people enter on Google, Bing, or another search engine to find the information they need. Search engines track search information and make it public. You can use this data to refine your niche ideas and identify which niches people are actively searching for.

  Freelancing is becoming more popular than ever before. With advances in technology and economic uncertainty, more people are taking control of their work lives and finances by offering their services to businesses that need them. You, too, can take your skills and experience and provide businesses and individuals with solutions to their problems. But is starting a freelance business right for you? Here are some of the main reasons people decide to go solo and become freelancers.